About BrandScent – An Australian Scent Marketing Company
BrandScent is an Australian scent marketing company redefining how businesses connect with customers through fragrance. With an in-house perfumer australia and a doctor-led team, we combine medical science and sensory artistry to create distinctive brand experiences for some of Australia’s most recognisable brands.
About Our Australian Scent Marketing Company
BrandScent is a multi-award-winning Australian Scent Marketing Company, specialising in creating a signature scent for your brand and manufacturing custom branded candles and fragranced promotional products. A team lead by doctors turned alchemists we put the science back into sensory branding. When considering a signature scent, think of your chosen scent as your olfactory logo. From initial contact, engagement, and forming a long-term relationship between your brand and your customer, your olfactory logo is extremely important.
Founded in 2015 by Dr. Jeeva and Suji, BrandScent was built on a clear vision: to unite medical expertise with the art of perfumery. What began as a passion project has grown into one of Australia’s most recognised scent marketing companies, working across retail, hospitality, real estate, fitness, and corporate sectors.
At BrandScent, our in-house perfumer Australia works closely with our scent experts and fragrance specialists to craft truly distinctive aromas that align with each client’s brand story and audience. As a leading Melbourne Perfumer, we blend creativity with scientific insight to ensure every fragrance delivers measurable impact, from increased dwell time to stronger brand recall. This collaborative approach allows us to develop signature scents that feel authentic, refined, and emotionally engaging, helping businesses stand out in competitive environments while building deeper, more memorable connections with their customers through the power of scent.
Why Brands Choose BrandScent
In-House Perfumer Expertise
We are one of the few scent marketing companies with an in-house perfumer australia. This allows for complete creative control, faster turnaround times, and the ability to develop truly bespoke fragrances that authentically capture each brand’s essence.
Doctor-Led Scientific Approach
Our founders’ medical backgrounds inform every stage of our process. We understand the neuroscience of scent, its influence on emotion and memory, and how to apply these insights to create meaningful and commercially effective brand experiences.
Award-Winning Australian Made Quality
All BrandScent products are proudly Australian Made, supporting local manufacturing while maintaining the highest quality standards. Our work has been recognised through multiple industry awards for innovation and excellence in fragrance development.
Partner with a Trusted Australian Scent Marketing Company
BrandScent collaborates with leading Australian brands to craft refined scent experiences that elevate environments and deepen emotional connection. Speak with our team to explore a tailored approach for your brand.
From luxury retail to hospitality and corporate spaces, our custom fragrances are designed to leave a lasting impression and strengthen brand identity at every touchpoint.
Signature scents can subtly guide how shoppers think and interpret their experience
Testimonials
Our testimonials showcase the impact of our scent marketing. Clients praise our in-house perfumer Australia, dedicated scent experts, and skilled fragrance specialists for creating memorable brand experiences. As a trusted Melbourne Perfumer, we deliver signature scents that elevate spaces, strengthen emotional connections, and keep customers coming back.