Privacy Policy
Last updated: November 2025
BrandScent (“we”, “our”, or “us”) is committed to protecting your privacy and ensuring that your personal information is handled safely, responsibly, and in accordance with the Australian Privacy Principles (APPs) under the Privacy Act 1988 (Cth).
This Privacy Policy explains how we collect, use, store, and protect your personal information when you visit our website, enquire about our services, or engage with us as a client.
1. Information We Collect
We collect personal and business information to help us provide our services effectively. This may include:
Name, company name, and job title
Contact details (email address, phone number, address)
Project details (brand name, scent preferences, timelines, budget)
Files, images, or materials you provide for scent development
Billing and delivery information (for product or sample dispatch)
Technical information (IP address, browser type, and usage data through analytics tools)
We may also collect limited anonymous data through cookies to improve your browsing experience.
2. How We Collect Information
We collect information through:
Online contact forms and pop-up enquiries
Email communication and phone calls
Bookings or consultation forms
Purchase or sample requests via our website
Website analytics tools
All information is collected directly from you unless otherwise stated.
3. How We Use Your Information
We use your information to:
Respond to your enquiries and provide requested services
Manage scent development projects and client communication
Send scent samples, proposals, or invoices
Improve our products, website, and customer experience
Send relevant updates or marketing communications (only if you’ve opted in)
Comply with our legal and regulatory obligations
We do not sell, rent, or trade your personal data under any circumstances.
4. Storage and Security
Your personal information is securely stored using encrypted systems and trusted third-party platforms such as CRM.
We take reasonable steps to protect your data from misuse, interference, loss, or unauthorised access.
Only authorised BrandScent team members and essential partners have access to your data for legitimate business purposes.
5. Sharing of Information
We may share information with:
Service providers assisting in sample delivery or courier dispatch
Our fragrance lab and creative partners involved in project development
Technology partners providing CRM, hosting, or email communication tools
All partners are required to maintain strict confidentiality and comply with data protection standards.
6. Cookies and Analytics
Our website uses cookies and analytics tools to understand how visitors use our site and to improve your browsing experience.
You can choose to disable cookies through your browser settings, but this may limit some website functionality.
7. Access and Correction
You have the right to access, correct, or update your personal information held by BrandScent.
To make a request, please contact us at corporate@brandscent.com.au.
We’ll respond to your request within a reasonable timeframe and may require verification of your identity.
8. Marketing Communication
If you subscribe to our updates, we may occasionally send information about scent innovations, new products, or brand stories.
You can opt out at any time using the unsubscribe link in our emails or by contacting us directly.
9. International Data Transfers
If any data is stored or processed outside Australia (for example, through Zoho’s global data centres), we ensure that adequate privacy safeguards are in place consistent with Australian law.
10. Updates to This Policy
We may update this Privacy Policy from time to time. The latest version will always be available on our website, with the “Last Updated” date clearly shown at the top.
11. Contact Us
If you have any questions or concerns about this Privacy Policy or how we handle your data, please contact:
BrandScent Pty Ltd
Email: corporate@brandscent.com.au
Website: www.brandscent.com.au
Address: 1/17 Infinity Drive, Truganina, VIC 3029, Australia